A Tracking Portal is an online tool used by retailers and businesses to manage their e-commerce accounts. Tracking Portals, also known as Portalista, provides a quick and easy way of viewing sales, inventory and information about your business’s orders, keywords and other related data. This enables you to view your business’ sales, inventory and order history in one place, at any time. The reports that can be viewed and input into your Portalista account include:
* Product sales – View and enter the number of sales your products have generated for each month over a fixed period. This report includes the number of units sold and how many were sold on eBay during this period. For more detailed information, view and enter the number of customers and payments you have accepted during this period. You will then be able to see your customer ratio, percentage of total orders that have been paid for and the average number of payments made per month. The number of customers and payments you accept determines the average number of units/ Transactions per month. Learn more information about usps tracking online
* Inventory levels and sales – Enter the stock that your company currently has in stock and the number of products you currently have available. When creating a new report, select the product category and quantity that you need, and then enter the sales per unit number that you have generated from your reports. This number will provide you with the sales per product that your company sells. If you have multiple stores and websites, view all of them and you will get an overall inventory level.
* Number of visitors to your sites – Enter the number of customers who have come to your website. These numbers will provide an insight into your site’s popularity. It is important to monitor the number of people coming to your site to ensure that you are advertising to the right audience. Be sure to provide them with an option to leave their contact information, otherwise, they will not make a purchase.
* Sales and revenue reports – Generate reports on sales and revenue for every product category that you have available. You can then track the performance of these products by product type. For instance, if you sell apparel and footwear, enter the type of product, color, and style and then generate a report on each of these items per category. In addition, note that products and options to bring in more sales per category and create reports accordingly.
Tracking your performance is easy. Just go to your portal and create reports for each of the items in your inventory that you have created reports on. Then, compare your report from yesterday to today, and see how your sales and revenues had changed. When tracking performance, be sure to update the reports regularly to track any changes that may have occurred since your last report.